We lost an investing legend in January, Jack Bogle. Jack was the founder of the Vanguard Group and the man behind the first index fund. Jack revolutionized the way investors saved for the future, pioneered low cost index investing and was the little guy’s champion and defender on Wall Street.

Jack wrote an essay about his investment thinking a few years ago that distilled decades of investment experience and thought into 7 timeless lessons.

Lesson #1 – Invest you must. The biggest risk facing investors is not short term volatility but, rather, the risk of not earning a sufficient return on their capital as it accumulates.

Lesson #2 – Time is your friend. Investing is a virtuous habit best started as early as possible. Enjoy the magic of compounding returns. Even modest investments made in one’s early 20s are likely to grow to staggering amounts over the course of an investment lifetime.

Lesson #3 – Impulse is your enemy. Eliminate emotion from your investment program. Have rational expectations for future returns, and avoid changing those expectations in response to the ephemeral noise coming from Wall Street.

Lesson #4 – Basic arithmetic works. Net return is simply the gross return of your investment portfolio less the costs you incur. Keep your investment expenses low, for the tyranny of compounding costs can devastate the miracle of compounding returns.

Lesson #5 – Stick to simplicity. Basic investing is simple—a sensible allocation among stocks, bonds and cash reserves; a diversified selection of middle- of-the-road, high grade securities; a careful balancing of risk, return, and cost.

Lesson #6 – Never forget reversion to the mean. Strong performance by a mutual fund is highly likely to revert to the stock market norm and often below it. Remember the biblical injunction, “So the last shall be first, and the first last”.

Lesson #7 – Stay the course. Regardless of what happens in the markets, stick to your investment program. Changing your strategy at the wrong time can be the single most devastating mistake you can make as an investor. (Just ask investors who moved a significant portion of their portfolio to cash during the depths of the financial crisis, only to miss out on part or even all of the subsequent 9 year and counting bull market that we have enjoyed ever since. Stay the course is the most important piece of advice I can give you.

Most grandparents read nighttime stories to their grandchildren at bedtime. I read Jack’s lessons to them so that they will be well prepared for their financial futures.

Thanks Jack.